Building and marketing
eCommerce projects.

We are eCommerce specialists focused on the international potential of our customers.

See the work

Strategy. Development. Marketing.

Novatize is a technological firm specialized in eCommerce solutions oriented towards return on investment. Our team of experts help businesses to maximize their eCommerce potential by establishing a proven effective digital strategy, developing their transactional platform and applying an online marketing plan.

eCommerce Project Design

  • Analysis of your B2B / B2C business model
  • Analysis of your company’s general marketing
  • Analysis of your current technology and technology needs
  • eCommerce Project Business Plan and Action Plan
  • Analysis of marketing opportunities (traffic generation)
  • Projection of return on investment potential

eCommerce implementation

  • Enterprise Technological Solutions (B2C / B2B)
  • SME Technological Solutions (B2C / B2B)
  • Logistics optimization and automation
  • Centralization (ERP, inventory, CRM, etc.)
  • Online customer service optimization
  • Third party sales channels integration (eBay, Amazon, and others)

Web marketing

  • Consumers analytics
  • Search Engine Optimization & Marketing – SEO / SEM
  • Digital Media Placement (Social Media)
  • Email marketing and newsletter strategy
  • Analysis and optimization of campaign performance (traffic, acquisitions, retention, sales, sales funnels)
  • Affiliate Marketing
  • Influencer marketing

Performance monitoring and training

  • eCommerce performance tracking
  • Quality assurance and after-sales service
  • Monitoring of operations and management activities
  • Training for management autonomy and understanding of eCommerce activities

Management team

Our management team was formed by the synergy of its founders’ fields of competency and their passion: the web. At Novatize we are all experts who work for one and only purpose: progress.

François-Jérôme Gosselin
François-Jérôme Gosselin
President & Business analyst

Holding a B.B.A. degree specialized in MIS, François-Jérôme strategically implements and optimizes automated business processes.

Philippe Pâquet-De Varennes
Philippe Pâquet-De Varennes
Vice President, Sales & Marketing

Holding a B.B.A. degree with mixed specialties in marketing and MIS, Philippe is responsible for marketing strategies.

Pierre-Olivier Brassard
Pierre-Olivier Brassard
Vice President Technology

With a B.B.A. degree specialized in MIS in hand, Pierre-Olivier is responsible for technological decisions within projects at Novatize.

Culture

“Fun, Innovation, Hustling, Excellence”

A work environment built for collaboration, self-development and fun. This is what Novatize offers each and every one of its team members since its foundation in 2014. Our culture is based on values that motivate the success of undertaken projects.

Be part of the team

Technologies

Strategy
Shopify
Yannick
Signifyd
Design
Exploding kittens
Strategy
Gaming
Chatra
Team work