Blog
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22 Jul 2024 7 min readHow can you optimize your eCommerce conversion rate with effective strategies?
Conversion rate optimization (CRO) is essential if you're looking to maximize sales and improve the customer experience. Novatize offers several strategies to help you strengthen your CRO.
Inès Kouamé & 5 others
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18 Jul 2024 6 min readWhat are the eCommerce consumption trends of the Canadian population in 2024?
Novatize surveyed the Canadian population on eCommerce 2024 consumer trends, using data from a survey orchestrated by marketing research firm Léger.
Novatize
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03 Jul 2024 5 min read
How can B2B companies benefit from unified commerce?
As customer expectations rise and purchasing processes become increasingly complex, companies have everything to gain from using an approach that blurs the boundaries between online and offline sales to stay competitive.
Pier-Olivier Brassard
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07 Mar 2024 8 min read
Simplify the management of your complex catalog with a high-performance PIM
PIM is a centralized system for managing all product-related information, such as descriptions, features, images, prices, variants and more.
François-Jérôme Gosselin
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05 Mar 2024 7 min read
Merging and acquisitions: how to create a coherent, high-performance eCommerce ecosystem?
From an organizational point of view, the acquisition of a new company or the merge of two existing entities can be a daunting challenge, giving rise to many questions and concerns.
Vincent Brizard & 2 others
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21 Dec 2023 7 min read
The future of retail
As a firm specializing in eCommerce, Novatize remains at the forefront of these changes to bring you the trends to watch and to anticipate the future of retail.
Philippe Pâquet-De Varennes
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28 Nov 2023 8 min readThe Challenges of eCommerce Logistics – How do You Avoid the December Nightmare?
The holiday season is fast approaching and with it, the peak of logistics activity for e-retailers. If you want to limit the impact of the holiday season, this article is for you. Discover the main challenges of eCommerce logistics and how to avoid t
Stéphanie Gagnon & 1 other
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15 Nov 2023 15 min read
10 eCommerce trends to watch in 2024
Canadians' eCommerce consumption behaviors have greatly evolved in recent years, and Novatize offers you an overview of the 10 eCommerce trends to watch out for in 2024.
Pascale Turpin
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09 Nov 2023 7 min read
How to optimize your eCommerce digital marketing to enter the USA market
With the world's largest digital economy, the USA is a great playground for companies looking to expand, but is highly competitive for online businesses.
Sébastien Gagnon
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23 Oct 2023 10 min read
8 things to watch out for when exporting to new eCommerce markets
When preparing to market our products on new foreign markets with our eCommerce, the challenges to be met can be very complex, and we need to be aware of several specificities.
Stéphanie Gagnon & 4 others
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