Results
~ 250
retailers
3 000
transactions on average each month
15
average Return On Ad Spend
115%
eCommerce sales growth since partnering with Novatize
Mandate
360 Support and Advice
Novatize is a strategic growth partner for Lambert. The agency provides support for their acquisition marketing strategy, their customer retention and loyalty strategy, as well as providing guidance for their logistics and operations. Novatize also helps guide Lambert on various platforms such as Facebook, Instagram, Google and YouTube. Furthermore, our eCommerce advisors assist in the maintenance and optimization of the eCommerce platform through Shopify Plus. Finally, Novatize also develops marketing automation strategies (Klaviyo and omnichannel chatbots), affiliate marketing strategies, as well as ensuring the continuous improvement of the customer experience (UI, UX).
Objective
Become the Canadian Leader in Sustainable Fashion
Lambert strives to position itself as the Canadian leader and trendsetter in the ethical fashion industry. In order to achieve this goal, Lambert must provide an impeccable and competitive eCommerce experience. Novatize’s implication is crucial in supporting the growth and hype around this unique and innovative brand.
Results
eCommerce Success as a Springboard
Novatize ensured that Lambert was equipped with all the necessary tools for exceptional eCommerce growth. By leveraging the brand’s notoriety in Quebec, Lambert experienced a close to 150% sales increase in other Canadian provinces, and an impressive return on investment.
With now an average of 750 bags sold weekly, Lambert can afford to set new ambitious growth objectives and establish itself as a leader in the ethical sales industry.
Our relationship began amidst an online advertising crisis that the Novatize team was able to resolve. We have since developed a wonderful business relationship and Novatize has supported us throughout our growth. Our biggest challenge now is to showcase Lambert across Canada and Novatize is the ultimate partner on this journey.
Founder and President - Lambert