Blog
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13 Nov 2023 3 min readBusiness resilience: How your eCommerce promotion strategy can be a pillar of resistance
Today's challenges, such as the rising cost of living, are stimulating a rethink of how businesses and customers interact with each other. Companies need to be resilient to adapt to these economic changes.
Laurence P. Boily
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09 Nov 2023 7 min read
How to optimize your eCommerce digital marketing to enter the USA market
With the world's largest digital economy, the USA is a great playground for companies looking to expand, but is highly competitive for online businesses.
Sébastien Gagnon
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23 Oct 2023 10 min read
8 things to watch out for when exporting to new eCommerce markets
When preparing to market our products on new foreign markets with our eCommerce, the challenges to be met can be very complex, and we need to be aware of several specificities.
Stéphanie Gagnon & 4 others
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12 Oct 2023 4 min read
The impact of iOS 17 on email marketing: how to adapt your eCommerce analyses?
In September 2021, Apple launched iOS 15, bringing with it major changes in the world of email marketing to enhance the privacy of its users. Discover the new advances with iOS 17.
Jean-Sébastien Collin & 1 other
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04 Oct 2023 9 min read
The Top 6 KPIs for eCommerce Businesses to Monitor During an Economic Recession
Discover the 6 essential KPIs for eCommerce businesses during the economic downturn, including conversion rate, with tips for improving each metric and optimizing your strategy.
Laurence Pelletier-Boily & 3 others
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03 Oct 2023 3 min readIs your company ready for unified commerce?
In a difficult economic climate, retailers have everything to gain from employing strategies that enhance the customer experience.
François-Jérôme Gosselin
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New
post19 Sep 2023 4 min read10 tips to limit the environmental impact of your eCommerce delivery process
In this article, we'll share with you some practical tips for limiting the impact of the delivery process on the environment.
Pascale Turpin
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10 Aug 2023 5 min read
Enhance your eCommerce offering by integrating training courses
One of the most effective ways of offering your users a personalized experience is to integrate a Learning Management System (LMS) into your eCommerce platform.
Cédric Marcoux
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28 Jul 2023 14 min read
5 ways to improve your eCommerce performances during your high season
Whether it is during the summer, the holiday season or the back-to-school period, your high season is a crucial period: obviously for your sales, but also in the acquisition of a new clientele that could become loyal to you.
Élisabeth Falardeau & 2 others
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27 Jul 2023 5 min read
eCommerce Performance in Canada in 2023: Insights by Industry
Dive into the heart of eCommerce performance in Canada for the first half of 2023 with our exclusive report.
Novatize & 4 others
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