Blog
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15 Jul 2024 7 min readHow can you optimize your eCommerce conversion rate with effective strategies?
Conversion rate optimization (CRO) is essential if you're looking to maximize sales and improve the customer experience. Novatize offers several strategies to help you strengthen your CRO.
Inès Kouamé & 5 others
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03 Jul 2024 5 min read
How can B2B companies benefit from unified commerce?
As customer expectations rise and purchasing processes become increasingly complex, companies have everything to gain from using an approach that blurs the boundaries between online and offline sales to stay competitive.
Pier-Olivier Brassard
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08 Jun 2024 6 min read
Shopify B2B: Important Changes and New Features Coming Soon for Merchants
Novatize, a Shopify Plus partner agency, is excited to share the latest news about wholesaling on the Shopify platform. As you know, B2B on Shopify is the future of wholesale, and since the launch of Shopify B2B in June 2022, dozens of new features a
Pierre-Olivier Brassard & 2 others
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21 Apr 2024 5 min readUnified Commerce and Omnichannel Strategies for a Consistent and Satisfying eCommerce Experience
E-commerce businesses face increasing challenges in providing seamless and personalized shopping experiences for their customers. Fortunately, new technological approaches such as composable commerce, headless eCommerce, MACH architecture, unified co
Novatize
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20 Apr 2024 7 min readThe Principles of Composable Commerce, Headless, and MACH Architecture in eCommerce
he world of eCommerce is evolving rapidly. eCommerce merchants must keep up with the latest trends and technologies to remain competitive
Novatize
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01 Apr 2024 7 min readShopify POS: The Latest Developments for an Even More Powerful Omnichannel Commerce Experience
Selling online is an important strategy, but sometimes it is essential to have a unified commerce experience in a physical environment with point(s) of sale.
Pier-Olivier Doyon & 1 other
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07 Mar 2024 8 min read
Simplify the management of your complex catalog with a high-performance PIM
PIM is a centralized system for managing all product-related information, such as descriptions, features, images, prices, variants and more.
François-Jérôme Gosselin
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20 Feb 2024 7 min read
10 must-have Klaviyo features to improve your email marketing strategies and eCommerce results
With the decline of cookies and third-party data, eCommerce merchants are facing many challenges when creating digital marketing campaigns with refined and measurable targeting.
Rose-Marie Clément & 1 other
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01 Feb 2024 12 min read
How to Manage Your Product Data in Ecommerce? – Podcast
To learn more about data management and the different methodologies to adopt in B2B and B2C, listen to Pierre-Olivier Brassard, VP of products and technologies at Novatize, on the Commerce Elite Podcast.
Novatize & 1 other
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21 Dec 2023 7 min read
The future of retail
As a firm specializing in eCommerce, Novatize remains at the forefront of these changes to bring you the trends to watch and to anticipate the future of retail.
Philippe Pâquet-De Varennes
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