Resources/Guides and reports/10 tips for launching a B2B eCommerce business on Shopify

10 tips for launching a B2B eCommerce business on Shopify

Novatize

eCommerce firm

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Shopify

eCommerce solution

Portrait: Shopify

Launch a B2B eCommerce on Shopify

Marketing products via B2B eCommerce can be a complex process. The user journey and buying habits of a business (B2B) are very different from those of a consumer (DTC). Are you thinking about updating or implementing an online sales channel for your corporate customers? Novatize, in collaboration with Shopify, offers you 10 steps to fuel your ideas.


What’s in the guide?

With the help of this guide powered by Novatize and Shopify, you’ll be able to:

  • Take advantage of Shopify’s new B2B features;
  • Optimize the user experience and interface;
  • Plan an effective launch.

Shopify B2B: For what type of business?

Shopify B2B is designed for businesses with the following needs:

  • Business accounts with multiple users;
  • Complex price lists with product or customer-specific features;
  • Different payment methods for different types of customer;
  • Customized user experiences (e.g.: personalized themes or templates, specific email, multilingual customers, etc.);
  • Integration with ERP or other enterprise systems;
  • Any other customer-specific business rules.

"To be a leader in your market, especially in eCommerce, it's important to differentiate between trends and the actual level of consumer adoption. With this report, we aim to equip eCommerce specialists to make more informed, data-driven business decisions. At Novatize, we're on the lookout for trends, but above all, we want to help our clients achieve real results in their go-to-market strategies."

François-Jérôme Gosselin

CEO of Novatize, Partner

Portrait: François-Jérôme Gosselin

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