Services/Customer experience/Search optimization

Boost your eCommerce performance with smarter site search

Help customers find the right products faster with optimized search

A powerful search bar is much more than a simple input field. With smart filters and intuitive navigation, your customers can quickly find what they need, enhancing their experience and boosting your conversion rate.

Use merchandising to maximize performance

Highlight the right products at the right time

Increase conversions by strategically featuring high-value products, adapting results based on promotions and inventory, and while managing typos and synonyms to reduce friction and keep users engaged.

Make discovery easier with intuitive navigation

Offer a frictionless experience with advanced filters, well-structured categories and dynamic suggestions. A clearly organized catalog helps customers find products faster and reduces drop-offs during navigation.

Personalize every interaction

Deliver recommendations customized to customer preferences and buying behavior. By leveraging data and AI, you can suggest complementary products and enhance upsell and cross-sell opportunities to increase basket size.

How do I choose the right search configuration for my eCommerce?

Choosing the right search setup starts with understanding your eCommerce needs, budget and the level of AI you require. It’s also important to assess integration complexity, B2B-specific features and the KPIs you’ll track to evaluate effectiveness. Our experts guide you every step of the way from needs analysis to tool selection and seamless integration, ensuring your search technology aligns with your business goals.

Shoppers who use site search convert 1.8x more than average.Empirik

1.8x

Shoppers who use site search convert 1.8x more than average.Empirik

Artificial intelligence

AI-powered search and predictive intelligence

Integrating a solution enhanced by artificial intelligence significantly improves your search capabilities, but it comes with a higher cost.

How AI transforms eCommerce search with predictive and contextual intelligence:

Real-time smart suggestions

Recommendations based on each customer's browsing and purchase history.

Trend-based product highlighting

Surfacing products based on real-time market trends.

Personalized and contextualized results

Search results customized to user behavior and shopping intent.

Dynamic product ranking

Automatic ranking of the most relevant products based on performance.

Advanced context analysis

In-depth analysis capabilities to better understand user context and improve decision-making.

“Novatize delivered a high-quality product in a short time. They enable us to respond to the specific and complex needs of our customers. I’m grateful for their guidance and support.”

Denis Jomphe

President

Groupe LD

Our methodology to optimize your eCommerce search experience

Analysis and insight gathering

Identify friction points and optimization opportunities Analyze queries, behaviors and customer journeys Align search features with your business and UX goals

Sélection de la solution

Compare tools based on technical and business needs Confirm compatibility with your CMS, PIM, ERP and other systems Choose the best-performing option for your eCommerce