Industries/Retail and unified commerce
Transforming retail and distribution through unified commerce
Retail is one of the most dynamic and strategic sectors of the global economy. Every year, it evolves with new technologies, shifting consumer expectations and changing regulations.
3.8M
Around 3.8 million retail businesses operate globallyMcKinsey
6M$
In the United States, the retail sector accounts for approximately $6 trillion in annual revenue.National Retail Federation
9M$
In Canada, the retail sector generates over $900 billion in annual revenue.Statistique Canada
We help retailers and distributors create consistent, personalized shopping experiences across all channels — in-store, online and everywhere in between.
With modern unified commerce technologies, provide a frictionless, personalized experience to all your customers wherever they engage with your brand.
Key challenges facing retailers today
The rise of eCommerce and unified commerce
As eCommerce continues to grow, traditional retailers are investing heavily in digital transformation. The phygital shift forces brands to unify in-store and online experiences to deliver a seamless customer journey.
Rising expectations around personalization
78% of consumers prefer buying from brands that personalize their shopping experience (Source: Salesforce). Data and AI are now essential to meet these expectations.
Inflation and cost optimization
Rising logistics and raw material costs are pushing retailers to seek efficiency through automation. Quick commerce and fast delivery models are driving new logistical requirements.
Sustainability as a business imperative
65% of consumers prefer eco-friendly products. Retailers must now integrate greener practices. Transparency and traceability are key purchasing factors.
Retail services to support your unified commerce strategy
Unified commerce strategy and digital transformation
Strategic consulting across all customer touchpoints Best practices from high-performing retail sectors Digital transformation strategy across online and physical channels
Technology implementation
eCommerce, POS, customer service and CRM solutions Order orchestration (OMS, DOM) platforms Marketing and loyalty technologies
Marketing strategy and performance
End-to-end digital strategy design Platform and tool setup KPI monitoring and performance optimization
Ready to move to unified commerce?
Thavy Khamtan
Vice President - Unified Commerce and Strategic Alliances
Our mission
A retail sector in full (R)evolution
Retail is at a turning point. The businesses that harness data, technology and innovation will be the ones to thrive.
Our mission: to help retailers lead the shift toward digital and unified commerce and stay competitive in a constantly changing market.
Discover how we help retailers stay ahead of the competition
Together, we create customer experiences that protect and grow brand loyalty.
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Explore how B2B leaders are approaching the unification of eCommerce, marketing and sales
Based on insights from 100 senior B2B leaders, this research report in collaboration with B2B Online Insights explores the current state of alignment, the priorities shaping the next 12 months and the structural changes B2B organizations are making to better connect their commercial functions. Inside the report, you will find insights on:
The current state of alignment between eCommerce, marketing and sales
The top priorities shaping the next 12 months
The biggest barriers B2B organizations face
The role of technology, data and AI in enabling alignment
Structural changes leaders are making to unify their teams