Club Piscine: Building a Unified Commerce Foundation with Shopify Plus and OneStock

For more than 35 years, Club Piscine has been a leading Canadian retailer of backyard, pool, spa, BBQ, outdoor furniture, fitness, and related products.

With a network of more than 40 stores across Quebec and Ontario, Club Piscine holds a strong position in a highly seasonal retail market. Spring and early summer are critical periods, when demand increases rapidly and every digital interaction can have a direct impact on sales. Club Piscine must be able to convert a high volume of demand concentrated within a few weeks while coordinating inventory, orders, stores, and multiple fulfillment methods.

To support its continued growth and meet evolving consumer expectations, Club Piscine sought to modernize its eCommerce platform, enhance the customer shopping experience, centralize inventory management, and establish a foundation capable of supporting the company's long-term unified commerce strategy.

The engagement entrusted to Novatize extended far beyond a platform migration. It involved defining a clear unified commerce vision, aligning the business teams' objectives with those of the franchise network, and designing an architecture capable of evolving alongside the business.

Migrating from CS-Cart to Shopify Plus would provide Club Piscine with a more agile, stable, and scalable commerce platform while improving the transactional experience, mobile experience, and business team autonomy. At the same time, integrating OneStock as the company's Order Management System (OMS) would better connect the eCommerce platform with inventory, stores, the company's two distribution centers, shipping carriers, and multiple order fulfillment scenarios. Managing inventory across multiple warehouses represented a significant challenge, requiring precise orchestration of stock availability, order preparation, and delivery promises to ensure a consistent customer experience.

Novatize led the solution architecture, UX/UI design, development of the new website, and integration of the core inventory and order management workflows with the existing technology ecosystem. The engagement also included store-level inventory visibility, a store locator, delivery promise capabilities, the migration of relationship marketing activities to Klaviyo, and the implementation of an architecture designed to support future omnichannel initiatives and more effective use of business data. The objective was not simply to replace a technology platform, but to build a transactional and operational infrastructure capable of connecting the online experience with the entire Club Piscine network, linking digital commerce with in-store operations, and providing a scalable foundation to support the company's long-term growth.

The value of the project extends well beyond the increase in sales achieved after the migration. Club Piscine now has a platform capable of supporting its long-term business strategy and future growth. With a unified commerce architecture in place, the company can progressively connect its entire franchise network, improve inventory visibility, simplify order orchestration, and accelerate the rollout of new omnichannel services. This foundation also enables Club Piscine to deliver a more consistent experience across digital and physical channels while preparing the organization to leverage new capabilities powered by data and artificial intelligence.

The success of the Club Piscine project reflects a core belief that guides every Novatize engagement: unified commerce is not simply a technology initiative, it is an operational transformation that aligns people, processes, and technology to improve both customer experience and business performance. By supporting Club Piscine throughout this transformation, Novatize delivered far more than a new commerce platform. It helped build a scalable foundation that enables the company to accelerate growth, strengthen its franchise network, and prepare for the next generation of connected commerce.