Services/Customer experience/Experience design

Drive conversions with high-impact eCommerce UX/UI

Deliver a smooth and engaging user experience across all channels

A well-crafted experience design is key to capturing attention, easing navigation and turning new visitors into customers. Our experts design intuitive, conversion-focused journeys that improve satisfaction, boost engagement and drive measurable results.

Design a user experience that drives conversions

Optimize the user journey from the start

Understanding your customers’ expectations and behaviors is essential to effective design. We conduct deep analysis, user testing and journey mapping to create smooth, intuitive experiences.

Test and validate your interface with interactive prototypes

Before development, we build interactive mockups and functional prototypes to test and fine-tune every element. This ensures ergonomic navigation and a clear, well-prioritized content structure.

Create a design that engages and converts

Visual design directly influences how users perceive and interact with your brand. We apply the best UI design practices to build a strong identity, clear visuals and an accessible experience, driving both engagement and conversions.

Better design, better conversions

Our team is trained to create high-performing interfaces that strengthen your eCommerce. By optimizing usability, navigation and interactions, we create frictionless journeys that capture attention and move customers to action.

75% of users judge a website’s credibility based on its design.Stanford University

75%

75% of users judge a website’s credibility based on its design.Stanford University

“Redesigning our website with Novatize was a truly enriching experience. Not only did we end up with a beautiful and functional site, we also learned a lot throughout the process. The Novatize team was patient and supportive, helping us navigate a new platform. Their energy and positivity made the whole collaboration a pleasure, even during high-pressure moments. We're absolutely thrilled with the results. The new Botanix site perfectly reflects our brand and delivers an optimal user experience.”

Isabelle Richard

Marketing

Botanix

Discover how optimized experience design improves conversion and loyalty

A smooth and intuitive user journey is essential to capture attention, improve navigation and maximize engagement. We design eCommerce experiences that enhance usability, visual clarity and checkout flow to deliver frictionless interactions and long-term loyalty.

Explore our projects

Botanix

An evolutionary redesign on Shopify

View case study

A reinvented eCommerce experience in beverages for users

Guru

A reinvented eCommerce experience in beverages for users

View case study

Maui

Market a new brand online with unified commerce

View case study

Product pages adapted to a complex buying process

MFP

Product pages adapted to a complex buying process

View case study

User experience

How is your user experience limiting your growth?

Optimized experience design isn’t just about visuals. It directly impacts conversions, loyalty and satisfaction. Complex navigation, long checkout flows or a lack of clarity can frustrate visitors and lead them to abandon before purchasing.

At Novatize, our team creates intuitive and immersive interfaces grounded in UX/UI best practices and actionable insights from our marketing and digital performance teams. By analyzing user behavior, conversion rates and customer journeys, we identify friction points and implement strategic improvements. This approach aligns your business goals with real customer expectations to deliver a fluid, engaging experience that fuels your eCommerce growth.