Services/Commerce technologies and implementation/Systems integration

Streamline your operations with seamless eCommerce system integration

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Leverage our specialists' expertise for seamless integration

Successful integration starts with a deep understanding of your technology ecosystem and business objectives. We assess your systems, identify your needs and design an optimized architecture to ensure seamless connectivity and maximize performance.

Align your systems to boost performance

Maximize the efficiency of your eCommerce with transparent connections across your core systems. From syncing prices and inventory (ERP), managing customers (CRM), centralizing product data (PIM) to automating financial workflows, we align your tools for streamlined, optimized management.

iPaaS (Integration Platform as a Service) simplifies connectivity between your systems, applications and partners to ensure real-time data synchronization. With this approach, we automate data flows across your eCommerce platform, ERP, CRM and other critical tools, dramatically reducing operational friction and increasing the efficiency of your digital ecosystem. These technologies offer greater flexibility while requiring less time and budget than custom-built connectors.

Beyond internal efficiency, strong integration directly impacts growth and profitability. Seamless platform synchronization enables faster delivery, better offer personalization and higher customer satisfaction. In a fast-evolving eCommerce landscape, robust integration is no longer optional, it’s essential for competitiveness.

Why choose iPaaS over custom-built connectors?

Flexible and scalable, iPaaS connects your systems (ERP, OMS, CRM, WMS) without the need for custom code. By optimizing your integrations, you reduce deployment timelines, minimize errors and future-proof your eCommerce ecosystem. Our specialists guide you through the implementation of an iPaaS platform to unify and automate your data flows without the limitations of custom development.

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57% of consumer and retail executives have experienced profitability or performance improvements from digital transformation projects over the past two years.KPMG

“Building and launching a transactional website is no easy task. It’s critical to work with a strong and reliable company. The Novatize team impressed me with their professionalism, dependability and transparency. Every entrepreneur runs into challenges—it’s how you handle them that sets you apart. I truly enjoyed working with them and recommend them without hesitation.”

Sabrina Pelletier

Director of Sales & Marketing and Partner

Pelletier Déco Surfaces

Portrait: Sabrina Pelletier

iPaaS platforms we integrate

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Our approach to real-time, seamless integration

01

Discovery and planning

Analysis of key data flows and system connections Design of a customized integration plan Implementation of advanced architecture

02

Solution design

Seamless integration across systems (ERP, OMS, CRM, PIM) Efficient handling of data, errors and transformations Data security and compliance with standards (OAuth, SFTP, GDPR, PCI-DSS)

03

Environment configuration

Custom deployment Reliable API integration Testing and validation

04

Data preparation and transformation

Standardization of formats (JSON, XML, CSV) Error and duplicate removal before import Data structuring and updates

05

Workflow development and automation

System synchronization Smart automation Performance optimization

06

Testing and validation

Synchronization testing Simulation and validation of automatic recoveries Load testing and system audits

Proven expertise with over 100 enterprise systems

With more than 100 successful enterprise system integrations, we bring deep expertise in connectivity and automation. Whether you're using ERP, CRM, PIM or accounting platforms, we ensure seamless data flow between your internal systems and your eCommerce platform to improve both operational efficiency and digital performance.

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Frequently Asked Questions

Quickly find answers to your questions about Novatize and our services.

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Expertise & Services

Explore our expertise and the services we offer to support your projects with tailored solutions.

  • What services does Novatize offer?

    Novatize supports distributors, manufacturers and retailers in their digital transformation, eCommerce ecosystem optimization, and the integration of technologies tailored to their needs. Its service offering includes web development, UX/UI design, digital marketing and eCommerce strategy, with a constant focus on performance and innovation.

    Here are Novatize’s three core areas of expertise:

    • Commerce technologies and implementation: Covers the design, development and integration of eCommerce platforms, including Shopify, unified commerce, system integrations (ERP, CRM, POS) and technology migration and management.
    • Marketing and digital performance: Focuses on maximizing eCommerce growth and profitability through acquisition (SEO, digital campaigns), data analysis, conversion rate optimization (CRO), lifecycle marketing and retention strategies.
    • Customer experience: Focuses on optimizing interactions across all touchpoints, including UX/UI design, personalization, customer journey research and continuous improvement to deliver seamless and consistent experiences.

    This approach enables Novatize to support companies holistically by aligning technology, marketing, and customer experience to generate tangible and sustainable results.

  • Why choose Novatize for an eCommerce or unified commerce transformation project?

    Choosing Novatize for an eCommerce or unified commerce transformation project means relying on a team of experts who have been exclusively operating in this field for over 10 years. Novatize’s expertise covers the entire lifecycle of complex digital platforms, from strategic design to migration and ongoing optimization. Beyond implementing technological solutions, Novatize adopts a performance-driven, integration-focused, and growth-oriented approach.

    Novatize’s objective is clear: to help companies achieve their business ambitions while maximizing return on investment through robust, scalable solutions aligned with their operational realities.

    Discover Novatize’s latest projects.

  • What is unified commerce and why is it strategic?

    Unified commerce centralizes all sales channels and customer data, eliminating system silos, improving operational visibility and delivering seamless customer experiences. Novatize helps businesses implement this approach by integrating eCommerce platforms with ERP, PIM, OMS, CRM and POS systems to maximize efficiency, growth and data reliability.

  • Which technology partners does Novatize work with?

    To meet diverse and often complex business needs, Novatize relies on a strong ecosystem of technology partners. As a technology-agnostic firm, it always selects the best tools based on the merchant’s needs and objectives. This includes Shopify and Adobe Commerce (Magento) for eCommerce platforms, OneStock for order management (OMS) in a unified commerce context, and Klaviyo for marketing automation and personalization. This approach enables the deployment of robust, scalable and fully integrated architectures aimed at maximizing overall business performance.

  • Are my eCommerce needs too complex for Shopify?

    Novatize supports B2B companies with complex needs such as ERP integrations, advanced pricing rules, large product catalogs and specific operational processes. SPINE, Novatize’s Shopify accelerator, was specifically designed to address these complexities and enables the deployment of robust, scalable Shopify platforms up to three times faster.

  • Which industries does Novatize serve?

    Whether you operate in distribution, direct sales, retail, or manufacturing, Novatize understands your industry’s specific challenges and delivers eCommerce solutions tailored to your needs to optimize operations, enhance customer experience and drive growth. Novatize’s expertise is particularly valuable in complex environments involving advanced transactional processes, extensive product catalogs and multiple sales channels. It stands out in industries such as food and beverage, industrial and construction distribution, retail, automotive and recreational vehicles, as well as health and cosmetics, among others.

Let’s talk about your next eCommerce initiative