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Industries/Distribution

Transforming distribution through unified commerce expertise

Maximize the value of your product catalog with a seamless unified commerce experience that honors your business rules

Your diverse catalog and customer service have built your reputation. Today’s unified commerce platforms help you showcase the full value of your offering to every customer segment, delivering a personalized experience that aligns with your business rules across all channels.

90%Folder illustration
90% of B2B buyers say they would switch to a competitor if a supplier’s digital experience no longer meets their expectations.Shopify

We help distributors deliver unique service and experiences across all sales channels

With modern unified commerce technologies, you can provide a frictionless experience to every customer, whether they’re long-standing partners or new buyers exploring your brand.

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Groupe LD
Pelletier
Edika
Doyon Després
Cantin
Simons
DeSerres
Archex

Optimize every interaction to better serve your customers in the distribution industry

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Your business is built on strong partnerships. Deliver the experience your customers expect with solutions tailored to your pricing, shipping, operations and other ERP-driven business rules.

Unlock the full potential of your product catalog with smart PIM solutions made for distributors managing high volumes of complex product data across multiple channels. Centralize updates, boost operational efficiency and increase relevancy for your customers.

Leverage modern unified commerce technologies with our expert team to open new sales channels, whether you're targeting end consumers or new B2B customers.

“Most businesses prefer working with a trusted distributor that invests in its digital capabilities to continually improve the experience. Distributors must become distribution platforms.”

Forrester

2024

Portrait: Forrester

Real results from forward-thinking distributors

Together, we build customer experiences that strengthen brand loyalty and drive long-term success.

Explore our projects
Solidifying B2B partnerships through digital transformation
Groupe LDGroupe LD

Solidifying B2B partnerships through digital transformation

View case study
Custom features for a complex purchasing process
PelletierPelletier

Custom features for a complex purchasing process

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Merging brand identities into a single experience
EdikaEdika

Merging brand identities into a single experience

View case study
Multi-channel eCommerce growth
Doyon DesprésDoyon Després

Multi-channel eCommerce growth

View case study

Partner with a team committed to your success with the right tech to power distribution

Unmatched efficiency with our proprietary modules

Our tech team continuously develops and maintains modules and applications that unify your digital experiences giving you a competitive edge in delivery speed, quality and scope.

Experts who understand your business reality

Our specialists work with industry leaders and implement market best practices. Beyond technology, we provide valuable business intelligence, optimize your eCommerce monetization, and train your teams to drive performance.

We deliver quality and results every time

At Novatize, we ensure your customers enjoy the best possible commercial relationship with you. We do this by delivering experiences and integrations that exceed industry standards.

Ready to move to unified commerce?

Thavy Khamtan

Thavy Khamtan

Vice President - Unified Commerce and Strategic Alliances
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Explore how B2B leaders are approaching the unification of eCommerce, marketing and sales

Based on insights from 100 senior B2B leaders, this research report in collaboration with B2B Online Insights explores the current state of alignment, the priorities shaping the next 12 months and the structural changes B2B organizations are making to better connect their commercial functions. Inside the report, you will find insights on:

The current state of alignment between eCommerce, marketing and sales
The top priorities shaping the next 12 months
The biggest barriers B2B organizations face
The role of technology, data and AI in enabling alignment
Structural changes leaders are making to unify their teams
Download our guide
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