Services/Commerce technologies and implementation/Product Management
Our experts help you centralize and optimize product information to ensure consistent and efficient management across all your sales channels.
With our expertise in system integration (PIM, ERP, eCommerce), we structure your data to simplify updates, improve product discoverability and boost your product performance or sales performance.
A PIM centralizes, structures and enriches product data to ensure consistency across all channels. This structured approach accelerates time-to-market, reduces errors and improves the customer experience while streamlining internal and external collaboration.
Structuring product attributes and using AI to automate description creation improves operational efficiency and online visibility. This ensures your product listings are complete, well-categorized and optimized for both customers and search engines.
Seamless integration with supplier databases and PIM systems allows you to automate product data synchronization. This reduces manual errors, speeds up real-time updates and improves how you manage product data across its lifecycle.
Managing product data from a single platform ensures consistency across your entire sales ecosystem. Centralizing information in a PIM reduces errors, facilitates real-time updates and guarantees optimal data quality. Beyond data reliability, centralized information accelerates internal team workflows and simplifies integration with your partners, marketplaces and management tools. One update is all it takes to align every channel, reducing manual effort and improving operational efficiency.
In the manufacturing sector, accurate and consistent product information is critical across all distribution channels. Our PIM setups connect directly to Shopify through native integrations, removing the need for manual syncing. Automating updates for product sheets, multilingual descriptions and pricing ensures a unified experience across your sales channels.
Distributors must manage an increasing volume of product data from multiple suppliers. By automating data validation and integration, a PIM improves collaboration and accelerates time-to-market. It enhances operational efficiency and helps distributors stand out by delivering a richer, more personalized buying experience.
Loïc Campy
Co-Owner
Statera
Identify all existing data sources Define the scope of data fields Plan integration with Shopify and other connected systems
Develop a scalable product information architecture Design workflows for real-time syncing between the PIM and Shopify Define validation and transformation rules
Install and configure the PIM Set up staging and production environments Set up integrations with other systems
Clean and organize product data Standardize taxonomy and product categories Load validated data into the PIM
Configure the Shopify connector for real-time updates Build automated data workflows Integrate with third-party systems and business partners
Perform staging tests before going live Train internal teams on PIM use and integration processes Deploy and monitor to optimize performance
iPaaS (Integration Platform as a Service) simplifies the connection between your systems, apps and partners to ensure real-time data synchronization. This approach automates data flows across your eCommerce, ERP, CRM and other essential tools, reducing operational friction and enhancing overall efficiency.
It also adds flexibility while requiring less time and budget than traditional custom connectors.
With more than 100 successful enterprise system integrations, we bring deep expertise in connectivity and automation. Whether you're using ERP, CRM, PIM or accounting platforms, we ensure seamless data flow between your internal systems and your eCommerce platform to improve both operational efficiency and digital performance.
LambertA Successful Migration to Shopify 2.0
GarantA leading manufacturer that performs well on Amazon Vendor
CantinMerger and acquisition - Cantin Beauté capitalizes on data consolidation and customer experience
Groupe LDSolidifying B2B partnerships through digital transformation
Quickly find answers to your questions about Novatize and our services.
Visit the FAQExplore our expertise and the services we offer to support your projects with tailored solutions.
Novatize supports distributors, manufacturers and retailers in their digital transformation, eCommerce ecosystem optimization, and the integration of technologies tailored to their needs. Its service offering includes web development, UX/UI design, digital marketing and eCommerce strategy, with a constant focus on performance and innovation.
Here are Novatize’s three core areas of expertise:
This approach enables Novatize to support companies holistically by aligning technology, marketing, and customer experience to generate tangible and sustainable results.
To meet diverse and often complex business needs, Novatize relies on a strong ecosystem of technology partners. As a technology-agnostic firm, it always selects the best tools based on the merchant’s needs and objectives. This includes Shopify and Adobe Commerce (Magento) for eCommerce platforms, OneStock for order management (OMS) in a unified commerce context, and Klaviyo for marketing automation and personalization. This approach enables the deployment of robust, scalable and fully integrated architectures aimed at maximizing overall business performance.
Choosing Novatize for an eCommerce or unified commerce transformation project means relying on a team of experts who have been exclusively operating in this field for over 10 years. Novatize’s expertise covers the entire lifecycle of complex digital platforms, from strategic design to migration and ongoing optimization. Beyond implementing technological solutions, Novatize adopts a performance-driven, integration-focused, and growth-oriented approach.
Novatize’s objective is clear: to help companies achieve their business ambitions while maximizing return on investment through robust, scalable solutions aligned with their operational realities.
Novatize supports B2B companies with complex needs such as ERP integrations, advanced pricing rules, large product catalogs and specific operational processes. SPINE, Novatize’s Shopify accelerator, was specifically designed to address these complexities and enables the deployment of robust, scalable Shopify platforms up to three times faster.
Whether you operate in distribution, direct sales, retail, or manufacturing, Novatize understands your industry’s specific challenges and delivers eCommerce solutions tailored to your needs to optimize operations, enhance customer experience and drive growth. Novatize’s expertise is particularly valuable in complex environments involving advanced transactional processes, extensive product catalogs and multiple sales channels. It stands out in industries such as food and beverage, industrial and construction distribution, retail, automotive and recreational vehicles, as well as health and cosmetics, among others.
Pierre-Olivier Brassard
