$1 000 000
in sales on Amazon
orders per year
conversion rate on Amazon
A healthy growth on Amazon Vendor
As a partner, Novatize’s goal is to support Garant in its brand development on Amazon. Our team is consulted regularly for adding new products, producing visual content, assisting brand development and assuring traffic acquisition. Novatize’s marketplace experts are also in charge of Garant’s advertising campaigns (PPC).
Performance of advertising campaigns
The goals of the partnership are mainly to acquire traffic and increase sales by optimizing various advertising campaigns. Specifically, the team wants to maintain the conversion rate over 6.8%, increase revenues by more than 17%, and increase the number of product and store impressions.
A challenging journey with very satisfying results
Selling on marketplaces can be a challenge, and Garant faced several external limitations in the last few months, but the goals have been reached. Thanks to the good selection of products, the adequate use of the tools that Amazon offers to sellers, as well as a thought-out advertising strategy. It is important to regularly renew and review acquisition tactics. This collaboration has allowed Garant not only to meet its sales goals, but also to grow through its presence in the gardening and home tools categories. Garant has a very promising future in the marketplaces.
“Garant could not have achieved its sales and growth goals without the expertise of Novatize’s team. Their knowledge of Amazon and its multiple tools as well as their agility in adapting to the various ups and downs of online sales make them a partner of choice for any company that wants to grow on this marketplace.”
ECommerce Product Manager - Garant