Supporting the establishment of an innovative eCommerce idea

Nudge is a startup that creates and distributes personal hygiene products while encouraging responsible consumption. Its mission is to provide customers with products and services that allow them to develop healthy habits. While products are available through different sales channels, Nudge focuses its efforts on its subscription-based model offered directly on their website.

The Nudge team needed a hand to help develop products that met various requirements to be commercialised and distributed on different sales channels and in different geographical locations. Novatize offered guidance through the development of product labels and packaging, through the selection of product identification systems, and through product compliance research.

Prior to this technical phase, the Novatize design team also actively participated in the creation of a brand guide, thereby laying the foundation for the visual identity of the project. In a nutshell, the mandate was to help materialise the Nudge team’s vision while ensuring the product line was ready for launch on the crazy American eCommerce market.

As of 2022, Nudge is experiencing steady growth and has the wind in its sails. The services provided by Novatize’s design and logistics departments allow Nudge to tackle new business and product development worry-free.