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Launch a B2B eCommerce on Shopify

Marketing products via B2B eCommerce can be a complex process. The user journey and buying habits of a business (B2B) are very different from those of a consumer (DTC). Are you thinking about updating or implementing an online sales channel for your corporate customers? Novatize, in collaboration with Shopify, offers you 10 steps to fuel your ideas.


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What’s in the guide?

With the help of this guide powered by Novatize and Shopify, you’ll be able to:

  • Take advantage of Shopify’s new B2B features;
  • Optimize the user experience and interface;
  • Plan an effective launch.

Shopify B2B: For what type of business?

Shopify B2B is designed for businesses with the following needs:

  • Business accounts with multiple users;
  • Complex price lists with product or customer-specific features;
  • Different payment methods for different types of customer;
  • Customized user experiences (e.g.: personalized themes or templates, specific email, multilingual customers, etc.);
  • Integration with ERP or other enterprise systems;
  • Any other customer-specific business rules.

For more informations

Download the guide

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